It's about more than just a successful business.
It's about more than the dollars, it's about more than the recognition and prestige. Owning an amazing and successful business is about how it changes my life. And I want that for you too. I want you to have the flexibility to spend time with your loved ones. To have the money to live where you want, and holiday somewhere else. I want you to have the confidence to say no to things that don't matter, and yes to the things that do.
How it all started... (A.K.A learn from my mistakes)...
Cameras, Bright Lights, & A Little Marketing Agency…
And Lots And Lots Of Mistakes.
I traded hours for money, and thought I could work my way out of a poor situation. I lost thousands of dollars (quickly) to quick fixes, consultants that provided zero value, and products that promised the world but failed to deliver. Worse yet, I started looking OUTSIDE MYSELF for business decisions that would affect not just myself, but my young family.
I was insecure and embarrassed about where I was and nobody seemed to care.
Every little success was marred in “this isn’t good enough” and “there are people who are way better than I am.”
I spent countless hours late at night, trying to work my way out of the situation.
I thought, once “this” happens or “that” occurs, THEN I’ll be successful and will have made it. There were many thankless and frustrating hours of fruitless labour involved.
My health suffered. My relationships suffered. My self-confidence was non-existent.
THEN, I STARTED TAPPING INTO THE LITTLE THINGS THAT I DID BETTER THAN ANYBODY ELSE.
I discovered that when I was just myself and trusted my intuition, I really did know something (actually a LOT), and that my world started getting just a bit bigger (and less poor).
Gradually things got better and I began sharing this with other heart-centered leaders, coaches, and healers to help them believe in themselves.
So then I took the plunge with this motivation and started a group course that not only supported entrepreneurs in finding their own innate Superpower, but HOW to use it and how to attract the right kind of clients.
What did we learn from this experience?
Your business is YOU - this, more than anything else, is the #1 differentiating factor. So rock what you’re good at and find support on the rest. Stop trying to be somebody else - be yourself - you’re great at that and with the right passion and work ethic - I KNOW you’ve got this.
Market the way that YOU want to market. I’ve had over 15 years of digital marketing experience and I’m here to tell you that you should NOT be using every tool out there. Keep your messaging clear and stick with what works for you and you’re going to have great results.
Find out what YOUR ideal client is really like. I’ve seen people create 8 different products just to have 8 different products, increasing workload, and working themselves too far outside their zone of genius. Seriously - stop stepping over dollars to pick up pennies.
And after that I knew what I could do…
Let me show you that you - yes YOU - CAN (and will) succeed.
The solution has always been in front of you staring back at you in the mirror - it’s YOU. Find what you’re amazing at, implement a marketing plan that works in YOUR power, and create the best ever product because… YOU MATTER.